Website Accessibility & ADA Risk Reduction

Services & Pricing

We are committed to ensuring digital accessibility for people with disabilities and continually improving the user experience for everyone. Our website audits and remediation services aim to conform to current WCAG 2.1/2.2 AA standards.

FAQ

We know that there are many questions about accessibility and how to make your site compliant. I had them myself as I researched what compliance means. We have compiled a list of frequently asked questions and information to help you understand the requirements, our process and how it works.

What does Accessibility mean in terms of navigating a website?

Website accessibility means that anyone can find, understand, and use your website—regardless of ability, device, or assistive technology. When it comes specifically to navigation, accessibility means A user can get where they need to go, understand where they are, and complete tasks without barriers. Close your eyes and imagine having your website read to you. That's what has to be able to happen for those with vision impairments or reading challenges like dyslexia. Or try using your computer solely with the use of the keyboard (and no mouse).

More than 1 in 4 adults (28.7 percent) in the United States have some type of disability. Nearly 1 in 3 Americans will experience at least a 90-day temporary disability before age 65 (broken bone, surgery, etc)

• 13.9 percent of U.S. adults have a cognition disability with serious difficulty concentrating, remembering, or making decisions.
• 12.2 percent of U.S. adults have a mobility disability with serious difficulty walking or climbing stairs.
• 6.2 percent of U.S. adults are deaf or have serious difficulty hearing
• 5.5 percent of U.S. adults have a vision disability with blindness or serious difficulty seeing even when wearing glasses.

What These Services Do (And Don't Do)

✅ What We Do

• Improve website accessibility using WCAG 2.1 and 2.2 Level AA best practices
• Identify and fix common accessibility barriers
• Document all accessibility efforts
• Provide an accessibility statement for your site
• Help reduce ADA-related website risk

❌ What We Don’t Do

• Provide legal advice
• Guarantee immunity from lawsuits
• Offer “ADA certification” (it doesn’t exist)

What is WCAG 2.1/2.2 AA?

WCAG 2.1 and 2.2 AA refers to the Web  Content  Accessibility  Guidelines version 2.1 and version 2.2, Level AA, an internationally recognized standard by the W3C WAI for making digital content accessible to people with disabilities, setting requirements for web content and mobile apps, including keyboard operability, sufficient color contrast, captions, and clear structure, and serves as the technical benchmark for compliance with laws like the Americans with Disabilities Act (ADA) Title II. 

What's the latest version of WCAG?

WCAG 2.2 is the latest version. WCAG 2.2 includes everything in 2.1

Plus 9 new success criteria, mostly focused on:

• Cognitive accessibility
• Motor impairments
• Mobile and touch interactions

Nothing in 2.2 removes 2.1 requirements—it only adds to them.

 

Why is WCAG 2.1 still commonly referenced?

1. Law lags behind standards

• Courts, settlement agreements, and DOJ guidance tend to reference:
• WCAG 2.0 and WCAG 2.1 because those were the standards in place when most precedent was set.
• WCAG 2.2 is newer (Oct 2023) and has very little case law yet, even though it’s technically the latest.
• So referencing 2.1 is:
• Conservative
• Familiar to attorneys
• Lower-risk from a legal standpoint

1. WCAG 2.2 does not replace 2.1

• WCAG 2.2 adds success criteria; it does not invalidate 2.1.
• Saying “2.1” does not mean “outdated” in legal terms—it means “We are following an established accessibility framework.”
  

What version of WCAG does Blu Dove follow?

We follow generally recognized accessibility best practices, including the Web Content Accessibility Guidelines (WCAG) 2.1 and 2.2 Level AA, as a guide for improving accessibility.

Who are these services for?

✔️ Local businesses
✔️ Medical & wellness practices
✔️ Professional service providers
✔️ Retail & eCommerce sites
✔️ Businesses who want to be proactive — not reactive

If your website is public-facing, accessibility matters

Why does accessibility matter beyond legal risk?

• Improves usability for all visitors
• Enhances SEO and site structure
• Supports aging populations and mobile users
• Demonstrates professionalism and inclusivity
• Shows documented good-faith effort

Accessibility isn’t just about compliance — it’s about good business.

Can you work with my existing site or should I rebuild my website?

For some businesses, updating an outdated site is more expensive than rebuilding on an accessibility-friendly platform.

We offer ADA-conscious website builds on A Duda Enterprise Solution in partnership with MA WebSolutions with:

• WCAG-informed structure
• Accessibility-ready templates
• Ongoing support options
• Built in AI tools to assist with well written Image Alt Text & to find missing alt text
• Affordable monthly hosting

👉 Ask us if a rebuild is a smarter option for your site.

Are there any discounts if I'm an existing client of Blu Dove?

Yes. If you are an existing client who is currently paying for hosting and management of your site, you will receive a 10% discount on all audit and remediation services. This is primarily because we are familiar with your site, and how it's built.

What you do need for Accessibility (Core Requirements)

These are the manual fixes that actually matter to make a site accessible to people with disabilities and align with WCAG best practices:

• Proper heading structure
• Meaningful alt text
• Keyboard navigation support
• Readable link/button text
• Proper form labels
• Sufficient color contrast
• Logical page structure
• Clear, concise accessibility statement

These require actual human review and manual adjustments, not a plugin. We use a combination of AI and human driven auditing and remediation. When done well, your site is substantially accessible.

Can I just use an accessibility widget or service like UserWay or AccessiBe?

No. Accessibility widgets and monitoring tools do not   do not replace manual accessibility improvements and do not guarantee compliance.  They are not required to improve accessibility nor they fully demonstrate good-faith effort. Widgets may be used as a supplement only. We add the free UserWay widget to your site as a supplement after all other improvements have been made.

What paid accessibility like UserWay or AccessiBe actually do?

Paid accessibility services generally offer Widgets and overlays and monitoring

• Contrast controls
• Text enlargement
• Keyboard helpers
• Screen reader toggles
• Highlight outlines

These can be helpful for users, but they’re supportive, not foundational:

• They do not fix underlying code problems
• They do not guarantee compliance
• Some lawsuit filings have said they are not sufficient evidence of compliance
• Monitoring alerts to new issues but doesn't automatically fix them

Can you guarantee my site is ADA compliant?

No—and no ethical provider should.

Accessibility standards evolve, content changes over time, and there is no legal certification for websites. We do not make absolute compliance claims. Instead, we focus on meaningful accessibility improvements, documentation, and ongoing support. While we strive to improve accessibility using recognized best practices, no website can be guaranteed to be fully accessible to every user at all times. Accessibility is an ongoing effort that evolves with technology, content, and user needs.

Why does this approach work?

This approach:

• Aligns with how accessibility is evaluated in real-world cases
• Avoids misleading or risky compliance claims
• Demonstrates good-faith effort on the part of the business
• Protects your business while improving usability for all users

Legal Disclosure

We are not a law firm and do not provide legal advice.
ADA compliance is a legal standard that can vary by interpretation.
Our services focus on aligning websites with WCAG 2.1 AA accessibility best practices to reduce risk and improve user experience