Website Accessibility Solution & Support

Designed to make your website more accessible. Reduce legal risk. Serve every visitor better.



Our Mission: We are committed to continually improving digital accessibility for people with disabilities and the overall user experience for everyone. Our website audits, remediation and monitoring services aim to conform to current WCAG 2.1/2.2 AA standards.

What We Do

As part of our web development services, we help businesses align their websites with WCAG 2.1 AA accessibility standards using proven best practices and clear documentation — without overwhelm or legal scare tactics.


To support our clients, we’ve partnered with ADA Comply Guy Inc., an experienced specialist in website accessibility and ADA compliance solutions. ADA Comply Guy provides compliance support by helping our clients make their websites accessible, and defensible under U.S. disability laws—without requiring us to become a legal or accessibility expert. They handle the technical accessibility solution, compliance documentation, monitoring, and updates, so you can have peace of mind.


You will be provided with software and assistance to align your website with current WCAG accessibility standards that includes:

- Accessibility tools integrated with your website
- Ongoing monitoring for common accessibility issues
- Live Accessibility reporting and documentation
- Support aligned with current WCAG accessibility standards
- Documentation demonstratingongoing accessibility efforts over time


Plans starting Starting at $1,500/year* for most small business websites (up to 10 pages) — with tools, monitoring, live reporting, documentation included.

In many cases, businesses may also qualify for a federal accessibility tax credit of up to $5,000 per year, which can significantly offset the cost of your Digital Marketing each year.


To get more information or connect with you for a quick overview and estimate, just click the button below and we’ll take care of the rest.


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Disclaimer: I am an educator, not an attorney. If you have extensive legal questions, please seek legal council.

Accessibly is Expected & Necessary

Public-facing websites are expected to be accessible to users with disabilities, and many businesses are now proactively addressing this to reduce risk and improve usability. Recent ADA website lawsuits in Florida and throughout the country have left many local businesses concerned, vulnerable and unsure what to do next. While there is no official “ADA certification” for websites, there are recognized accessibility standards that significantly reduce risk and improve usability for all users.

Did You Know...

When you incorporate many of the necessary requirements for ADA you are also helping your SEO? 

Yep!  Things like Alt tags (on images), descriptive pages titles, video captions and a well designed site help everyone ...even search engines!

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FAQ

We know that there are many questions about ADA accessibility, compliance and how to reduce your risks. Understanding website ADA compliance and accessibility can be overwhelming. To help you, we have compiled a list of frequently asked questions and educational information to help you understand the requirements, our process, why it is important and how it all works. If you have further questions, please feel free to reach out.


We will cover the following:


blind woman in wheel chair using a computer

What does Accessibility & ADA Compliance mean (in plain Engish)?

Website accessibility means that anyone can find, understand, and use your website—regardless of ability, device, or assistive technology.  When it comes specifically to navigation, accessibility means A user can get where they need to go, understand where they are, and complete tasks  without barriers.  Try using your computer solely with the use of the keyboard (and no mouse). OR close your eyes and imagine having your website read to you. Is your site navigable with the tab key? Is it understandable? Does it navigate through all the text and images as it reads?


Your business should ensure that everyone has equal access to your products, services, and information. Your website has to be able to be read and navigated by more than the human eye. In the case of those with disabilities, adaptive technologies must be able to use your site. If they are unable to, that's when frustration arises.


More than 1 in 4 adults (28.7 percent) in the United States have some type of disability that hinders their use of most non-accessible websites.. Nearly 1 in 3 Americans will experience at least a 90-day temporary disability before age 65 (broken bone, surgery, etc)

  • 13.9 percent of U.S. adults have a cognition disability with serious difficulty concentrating, remembering, or making decisions.
  • 12.2 percent of U.S. adults have a mobility disability with serious difficulty walking or climbing stairs.
  • 6.2 percent of U.S. adults are deaf or have serious difficulty hearing
  • 5.5 percent of U.S. adults have a vision disability with blindness or serious difficulty seeing even when wearing glasses.


In simple terms:

Digital Accessibility = How usable your website is for people with disabilities

ADA Compliance = Whether your website meets legal accessibility obligations

A website can be partially accessible but still not legally compliant.

True ADA compliance requires ongoing accessibility, documentation, monitoring, and updates—not just overlays and one-time fixes.



Who are these services for?

If your website is public-facing, accessibility matters. This includes...

  • Local businesses
  • Government
  • Medical & wellness practices
  • Professional service providers (legal, financial, consultants, etc)
  • Restaurants, hotels, gyms, and service providers
  • Retail & eCommerce sites
  • Non-profit organizations

Religious organizations ARE NOT governed under the ADA



Are Religious organizations exempt?

Yes, religious organizations are exempt, although we do work with a lot of of them because they are a group that likes to provide accessibility to their prisoners and members and we can utilize our basic package for them. 




Are non-profits exempt?

No. 501(c)(3) nonprofits, unless they are a religious organization are still required under the ADA to provide accessibility. Unfortunately, there is no tax credit available for them since they already have the advantage of not paying taxes. We can, however, if they are a small nonprofit with limited budget, we can start them at a very basic package but recommend moving  up as soon as they are ready and have grown. 




Why ADA Compliance matters?

Websites are considered “places of public accommodation” under the Americans with Disabilities Act (ADA). Businesses can be exposed to legal demand letters or lawsuits if their websites are not accessible to people with disabilities—especially those using screen readers, keyboard navigation, or assistive technologies.


ADA compliance is not just about avoiding lawsuits. Accessible websites also improve usability, SEO, conversion rates, and customer trust. By Including this in your website we turn this required regulation into an opportunity to grow your business.




Why does accessibility matter beyond legal risk?

  • Improves usability for all visitors
  • Enhances SEO and site structure
  • Supports aging populations and mobile users
  • Helps those in the disability community feel more included
  • Grows yur customer base as the disability community have good engagement with your brand
  • Demonstrates professionalism and inclusivity
  • Shows documented good-faith effort


People with disabilities don’t always need compliant sites. They want usable sites, but ADA compliance is still the goal. You must first understand how to make your site accessible to users in the quickest time possible.


Accessibility isn’t just about compliance — it’s about good business and it's the right thing to do.



What These Services Do (And Don't Do)

✅ What We Do

  • Improve website accessibility using WCAG 2.1 and 2.2 Level AA best practices
  • Identify and fix common accessibility barriers
  • Document all accessibility efforts
  • Provide an accessibility statement for your site
  • Help reduce ADA-related website risk
  • Provide ongoing monitoring

❌ What We Don’t Do

  • Provide legal advice
  • Guarantee immunity from lawsuits
  • Offer “ADA certification” (it doesn’t exist)




What is your approach and why does this approach work?

Together with our partner, we provide a pro-active, hybrid compliance approach, not just an overlay.

  • Accessibility Software (screen reader support, contrast, font resizing, keyboard tools etc.)
  • Ongoing monitoring & update
  • WCAG 2.1 AA alignment
  • Accessibility statement
  • Compliance documentation & Live Accessibility Score Reports
  • Support if a client receives a demand letter
  • Annual updates & maintenance
  • Human Assistance combined with AI tools

This is designed to reduce risk, and comply with WCAG Guidelines to follow requirements of ADA Law, not make legal guarantees.


This approach:

  • Aligns with how accessibility is evaluated in real-world cases
  • Avoids misleading or risky compliance claims
  • Demonstrates good-faith effort on the part of the business
  • Protects your business while improving usability for all users


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What is the process and how long does the process take to implement the accessibility solution?

The first step is to accept the investment estimate. From there we will send you an invoice and begin the on-boarding. For most sites it takes 24 - 48 hours for the first scans to complete which will give us an indication of all the areas needing to be fixed. After that it takes roughly 2-3 weeks for us to complete most sites accessibility work. Sites with more pages or greater complexity can take longer. We will provide an estimate after the initial scan.



Can you work with my existing site or should I rebuild my website?

For some businesses, updating an outdated site is more expensive than rebuilding on an accessibility-friendly platform.

We offer ADA-conscious website builds on a Duda Enterprise Solution in partnership with MA WebSolutions with:

  • WCAG-informed design structure
  • Accessibility-ready templates
  • Ongoing support options
  • Built in AI tools to assist with well written Image Alt Text & to find missing alt text
  • Affordable monthly hosting

👉 Ask us if a rebuild is a smarter option for your site.




Can I just make my website accessible myself if my platform (like Duda) has tools for alt text and contrast? Why do I need the full solution?

You can absolutely handle some accessibility tasks yourself — platforms like Duda provide helpful tools for adding alt text, choosing accessible colors, and improving basic content structure. These are valuable steps, and worth doing.


However, ADA and WCAG accessibility go far beyond those items. Full accessibility includes technical requirements such as keyboard-only navigation, screen reader compatibility, ARIA roles, proper form labeling, focus order, and error handling — plus ongoing monitoring, documentation, and remediation as standards change and software updates. The cost of a full accessibility solution reflects continuous monitoring, technical fixes, reporting, and documentation that demonstrate good-faith accessibility efforts over time. So DIY tools cover content accessibility, while a managed accessibility solution covers technical accessibility + monitoring + documentation, which are necessary for compliance and risk reduction.

Comparison of Solutions

How much do I need to budget for ADA compliance support?

Our solution which includes all monitoring, reporting, software and fixes. Depending on the number of pages within your website, the investment for your website compliance support will be anywhere from $1500 - $10,000 / year annually. If your site has more than 50 pages, is an eCommerce shop or is more complex then we will provide an estimate. You may qualify for a tax credit to a get 50% tax credit of your annual spend back.



Why is it annual and ongoing?

It's important to continually keep your site under a watchful eye as regulations can change without notice to the WCAG and ADA requirements for websites, leaving businesses and organizations vulnerable.  Continuous ADA monitoring ensures that accessibility is maintained over time, because websites naturally change—new content, images, plugins, software updates, and design edits can unintentionally create new barriers for users with disabilities. Ongoing monitoring and remediation demonstrate good-faith effort, which can reduce compliance risk and strengthen a business’s position if concerns ever arise. It also helps organizations stay aligned with evolving standards like WCAG 2.1 and 2.2, prevents costly surprise repairs or emergency rebuilds, protects user experience and brand reputation, and provides clear documentation for audits, insurance, or government-related partnerships.


Even if your website content rarely changes, accessibility issues can still appear over time due to software updates, browser changes, plugin or theme updates, third-party integrations, security patches, or newly released accessibility standards. A site that is accessible today may not remain accessible six months from now, simply because the technology around it evolves. Continuous monitoring helps ensure your site stays accessible, documented, and defensible—even when you are not actively updating content.




Are there any discounts if I'm an existing client of Blu Dove?

Absolutely. As an existing Blu Dove client, you may qualify for meaningful cost savings when you add Accessibility and ADA compliance to your digital marketing or website services.


Many accessibility-related expenses are eligible for the IRS Disabled Access Tax Credit, which can provide thousands of dollars per year in government-backed tax credits. In many cases, businesses are reimbursed for a significant portion—or even more than the total cost—of their ADA compliance investment.


If you are having a new website built by Blu Dove, the financial advantage is even greater. When your website is designed to be ADA-accessible from the start, up to 50% of the total cost of the accessible website may be reimbursed through the federal ADA tax credit. This can significantly reduce the net cost of launching a compliant, professionally designed website.

Additionally, accessibility improvements can apply to digital marketing services you are already using, including:

  • Social media marketing
  • Paid advertising (including Facebook and other platforms)
  • Video content, blogging, and podcasting


For example, if you currently invest $500 per month in social media marketing and add our ADA Accessibility solution, we can help make those channels accessible and compliant—while potentially putting $3,000–$3,500 per year back in your pocket through eligible tax credits.


We help guide you through eligibility and documentation so you can maximize available credits, making ADA compliance not just a legal requirement—but a smart financial decision.




What is the Disabled Access Tax Credit (IRS Section 44)?

A non-refundable federal tax credit designed to help eligible small businesses cover the costs of making their businesses accessible to people with disabilities and complying with the Americans with Disabilities Act (ADA). 


Key Details of the Disabled Access Tax Credit (IRS Section 44):

  • Credit of up to $5,000 per year (50% of their annual spend up to $10,000)
  • Covers accessibility-related expenses
  • The credit is 50% of eligible access expenditures that exceed $250 but do not exceed $10,250 for the tax year.
  • If you have 30 or less full-time employees, you qualify
  • Applies to most small and mid-sized businesses
  • If you are over 30 FT employees, you can still get up to $15,000 in tax DEDUCTIONS


In many cases, the tax credit can significantly offset—or even fully cover—the cost of ADA website compliance. We provide documentation guidance to help clients work with their CPA. Businesses claim the credit by completing IRS Form 8826, Disabled Access Credit and attaching it to their federal tax return.




What I do need for Accessibility (Core Requirements)?

These are the manual fixes that actually matter to make a site accessible to people with disabilities and align with WCAG best practices:

  • Proper heading structure
  • Meaningful alt text on images
  • Keyboard navigation support
  • Readable link/button text
  • Proper form labels
  • Sufficient color contrast
  • Logical page structure
  • Clear, concise accessibility statement

These require actual human review and manual adjustments, not a plugin. We use a combination of AI and human driven auditing and remediation. When done well, your site is substantially accessible.


red warning symbol with exclamation point

Can I just use one of those free or paid accessibility widgets like UserWay or AccessiBe?

Yes and No. These accessibility widgets and monitoring tools are overlays and do not replace manual accessibility improvements and do not guarantee compliance.  They do not fully demonstrate good-faith effort. Both the free and paid versions use AI to scan and fix. The courts have said AI is not a viable solution to make a site compliant and are therefore not recognized by courts as proper ADA compliance. These widgets may be used as a supplement only. In fact, these overlays have been shown to actually hinder screenreaders.


Some plaintiffs law firms specifically target websites with overlays because it indicates that a website has not actually undergone the work to make the website accessible.


Recent court cases and additional references:




What do paid accessibility like UserWay or AccessiBe actually do?

These paid accessibility services generally offer Widgets, overlays and monitoring using only AI

  • Contrast controls
  • Text enlargement
  • Keyboard helpers
  • Screen reader toggles
  • Highlight outlines
  • Hinder many screen readers
  • Indicate a site has not undergone the work for ADA accessibility


These can be helpful for users, but they’re supportive, not foundational:

  • They do not fix underlying code problems
  • They do not guarantee compliance
  • Many lawsuit filings have said they are not sufficient evidence of compliance (see above)
  • Monitoring alerts to new issues but does not automatically fix them
  • Do not create meaningful alt text for images




What is the difference between the widget you install and the other ones mentioned?

The widget we install on your site is to help support, monitor and enhance the accessibility efforts we manually perform not a substitute for real accessibility efforts. It is a hybrid comprehensive accessibility platform that relies on AI-driven technology PLUS expert audits from the disability community, and testing during the development process to detect and fix accessibility issues.


Other solutions are run strictly by AI without manual fixes and editing, claiming they fix things. Many of those tools end up becoming a hindrance and don't actually fix anything.


Our solution includes 24/7 live reporting functionality that is maintained by real humans who respond and actually fix any issues that arise.



Can you guarantee my site is ADA compliant?

No—and no ethical provider can or should.

Accessibility standards evolve, content changes over time, and there is no legal certification for websites. We do not make absolute compliance claims. Instead, we focus on meaningful accessibility improvements, documentation, and ongoing support. While we strive to improve accessibility using recognized best practices, no website can be guaranteed to be fully accessible to every user at all times. Accessibility is an ongoing effort that evolves with technology, content, and user needs.




What is WCAG 2.1/2.2 AA?

WCAG 2.1 and 2.2 AA refers to the Web  Content  Accessibility  Guidelines version 2.1 and version 2.2, Level AA, an internationally recognized standard by the W3C WAI for making digital content accessible to people with disabilities, setting requirements for web content and mobile apps, including keyboard operability, sufficient color contrast, captions, and clear structure, and serves as the technical benchmark for compliance with laws like the Americans with Disabilities Act (ADA) Title II. 




What's the latest version of WCAG?

WCAG 2.2 is the latest version. WCAG 2.2 includes everything in 2.1

Plus 9 new success criteria, mostly focused on:

  • Cognitive accessibility
  • Motor impairments
  • Mobile and touch interactions

Nothing in 2.2 removes 2.1 requirements—it only adds to them.




Why is WCAG 2.1 still commonly referenced?

  1. Law lags behind standards
  • Courts, settlement agreements, and DOJ guidance tend to reference:
  • WCAG 2.0 and WCAG 2.1 because those were the standards in place when most precedent was set.
  • WCAG 2.2 is newer (Oct 2023) and has very little case law yet, even though it’s technically the latest.
  • So referencing 2.1 is:
  • Conservative
  • Familiar to attorneys
  • Lower-risk from a legal standpoint
  1. WCAG 2.2 does not replace 2.1
  • WCAG 2.2 adds success criteria; it does not invalidate 2.1.
  • Saying “2.1” does not mean “outdated” in legal terms—it means “We are following an established accessibility framework.”




What version of WCAG does Blu Dove and your partners follow?

We follow generally recognized accessibility best practices, including the Web Content Accessibility Guidelines (WCAG) 2.1 and 2.2 Level AA, as a guide for improving accessibility.


WCAG Conformance Levels Explained

  • Level A (Lowest): The minimum baseline for accessibility, removing major barriers for users, but not sufficient for most needs. 
  • Level AA (Most Common): The standard most accessibility laws target, providing significant accessibility for most users and assistive technologies, requiring things like better color contrast and keyboard access. 
  • Level AAA (Highest): The most comprehensive level, with extremely strict criteria (like very high contrast or user-adjustable text spacing) that may not be achievable for all content types and often goes beyond legal requirements. 

Key Differences & Goals

  • Cumulative: To meet AA, you must meet all A criteria; to meet AAA, you must meet all A and AA criteria. 
  • Target: Level AA is the practical goal for most websites and often legally required. 
  • Difficulty: AAA is the hardest to achieve and may require significant resources, sometimes being unrealistic for certain content or features. 
  • Examples: AA requires 4.5:1 color contrast, while AAA demands even higher contrast or user control over visual presentation. 




What is the cost of not having an ADA Accessible website?

The cost of not having an ADA-accessible website can be far greater than the investment required to proactively address accessibility. Businesses that do nothing face several risks—ranging from legal demand letters and lawsuits, which often result in settlements, attorney fees, and time-draining disruption, to reputational damage if customers or partners publicly experience barriers. Federal penalties begin at $55,000 for a first violation and increase for subsequent offenses. 


Beyond compliance concerns, inaccessible websites quietly lose potential customers every day; users who cannot navigate a site due to vision, motor, or cognitive limitations simply leave and take their business elsewhere. Choosing not to address accessibility can also jeopardize opportunities with government agencies, institutions, and larger corporations that increasingly require vendors to demonstrate digital accessibility efforts. In short: doing nothing carries financial, operational, and reputational costs that compound over time.




Legal Disclosure

We are not a law firm and do not provide legal advice.
ADA compliance is a legal standard that can vary by interpretation.
Our services focus on aligning websites with WCAG 2.1 AA accessibility best practices to reduce risk and improve user experience. You will be provided with documentation and reporting for your records.



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